Too Faced “Natural Matte” Eyeshadow Palette

Too Faced recently launched two new eyeshadow palettes called “Sugar Pop” and “Natural Matte.” At first glance, they did not look like anything special, but once I saw photos of the palettes I knew that I had to get the “Natural Matte” palette. Fun Fact: The Too Faced “Naked eye” palette was my first ever eyeshadow palette. My mom bought it for me when I was a sophomore in high school and I absolutely love that palette, and it is the only one I owned up until now. I was considering buying the “Chocolate Bar” or the “Semi-Sweet Chocolate Bar” palettes, but I could not get myself to purchase either one. I personally love the idea of a shimmery or satin eyeshadow, but I have been wearing matte shadows on a daily basis for the past few months, so I could not see myself using most of the shadows in the Chocolate bar palettes. When I saw that Too Faced launched an all matte palette with colors that to me mostly look like different shades of brown I was very excited! I saw a couple of pictures and decided that this palette would be worth the investment given that I could see myself wearing 7 out of the 9 shades on a daily basis. Since this is a fairly new product only available at Ulta and on the Too Faced website (for some sad reason Sephora will not carry this palette) I had to take a leap faith and order the palette without swatching it. My palette arrived around two weeks ago and I have been wearing it every single day! I have not been wearing these eyeshadows long enough to do an in-depth review on them, but I will try my best to provide as much information on this product.

Review:

  • Packaging:
    • The palette comes in a light tan colored box with a dark brown lace print and the name on the front.                                               NMatteBox
      • The actual palette is a small, sleek, thin rectangle made out of a tin-like material with a magnetic closing.                              NMatteOpen
    • There is a nicely sized mirror on the inside of the lid and a small booklet with suggested eyeshadow looks.
  • Application/longevity:
    • The shadows are silky, smooth, pigmented and easily blend-able.  I was afraid that the lighter colors would be too chalky or simply would not show up on my skin tone, but all of the shadows are definitely build-able and highly pigmented.

      L to R: Lace-Teddy, Strapless, Risque, Heaven, Cashmere Bunny, Sexpresso, Nudie, Honey butter, Chocolate Cookie

      L to R: Lace-Teddy, Strapless, Risque, Heaven, Cashmere Bunny, Sexpresso, Nudie, Honey butter, Chocolate Cookie

    • The only problem with these shadows is that they can be a little messy. Whenever I swirl a brush in a shade, there is a bit of powder that spreads outside of the pan. I think that this type of result occurs because of how buttery and smooth the shadows are therefore it does not bother me too much.
    • As for the longevity of these shadows, I usually wear an eyeshadow primer underneath and therefore cannot comment on how long they last on their own. I did however wear the eyeshadows on their own one last week as I was running late and I found that it lasted 8 or so hours, but it was a little more difficult to build the color.
  • Color range and texture:
    • I love the colors in this palette! First of all, they are all matte which is awesome! Secondly, a large portion of them is a different shade of brown (who doesn’t love brown eyeshadows?).                                       NMattePans
    • Overall, this palette has some amazing everyday colors. There are both cool tone and warm tone colors to choose from. I love all of the shades and I find that although they are grouped in a certain way, they all go very well together. All of the shades in this palette are wearable on a daily basis, but you can also create dramatic looks using the darker shades.
      L to R: Heaven, Cashmere Bunny, Sexspresso

      L to R: Heaven, Cashmere Bunny, Sexspresso

      L to R: Lace-Teddy, Strapless, Risque

      L to R: Lace-Teddy, Strapless, Risque

      L to R: Nudie, Honey Butter, Chocolate Cookie

      L to R: Nudie, Honey Butter, Chocolate Cookie

  • Comparison to the Sonia Kashuk “Eye on Neutral Matte” palette:
    • Both palettes are matte and have everyday/natural shades.
    • In terms of price, the Sonia Kashuk palette costs $19.99 at Target and it comes with 12 eye shadow colors. The Too Faced palette only has 9 colors and it retails for $36.                                                             SoniaKMatte SoniaKMatteBack
    • I do have to say that the “Natural Eyes” palette seems to have a bit more variety and quality in the shadows. The Too Faced shadows are smoother and more pigmented than the Sonia Kashuk shadows.    SK Eye on neutral
    • The color range in the Sonia Kashuk palette may be considered a bit broader because it has a black, bluish grey, a pink and two different yellowish cream shades, but I find that overall the Too Faced palette has a better repertoire of colors. There are a couple of shades in the “Eye on Neutral Matte” palette that show up very similar on my skin whereas every color in the “Natural Matte” palette is different when applied.
    • The “Eye on Neutral Matte” palette is a great alternative to the Too Faced “Natural Matte” because it can probably be found on sale at Target and the quality of the shadows is great for the price.
  • Final thoughts:
    • The overall price for the quality and size of the shadows is, in my opinion, an amazing deal! Each eyeshadow color comes out to $4, which is amazing for the quality.
    • I do like the range and the fact that they are all matte although I wish that the larger pans had other colors, not just the lightest ones, but I can understand that these are intended to be used as transitions or highlights.

Do you own any of these palettes? Thank you for reading and let me know your thoughts in the comments section below!

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Too Faced “HangoveR Replenishing Face Primer”

Labeling this winter in Cambridge as “rough” would be an understatement! My skin definitely noticed the change in temperature after the first two storms. When I moved to Cambridge, I knew that the further north you go, the colder winters become, but no one warned me about the awful weather we experienced this winter.  I have had dry skin, but this past winter my skin went from dry to parched and flaky. Cold weather and dry skin were not going to stop me from wearing makeup, so I decided to invest in an improved skin care routine and products targeted for dehydrated skin. I came across the Too Faced “HangoverR Replenishing Face Primer” towards the beginning of the fall, but it looked gimmicky to me and  therefore I never even bothered to test it out. Once the winter reached its full intensity and my skin started to look dry and flaky, I started realizing that applying my daily face moisturizer before my foundation would not be enough. I read and heard some great reviews on this primer and decided to give it a try once and for all. I have to admit that I have never regretted not trying a product early enough as much as I did with this one because without it I am not exactly how my skin would have survived this endless winter (I sound dramatic, but that is honestly how I feel about this product) and I cannot wait to see if I can finally wear powder foundation this summer.

This product has the following claims “boosts skin’s radiance, promotes elasticity, hydrates while locking down makeup for fresher, longer and more flawless wear.” Keep reading to find out if it lives up to its claims:

 Hangoverclaims

Review:

  • Packaging:
    • The box that the product comes in is as cute as any Too Faced product. It has a pink and white outside with the name and some information printed on the front.Hangoverfront
    • The actual product comes in a very unique tube with a pump attached to it. I think that the design for this package was very well thought out because first of all it had a pump (why can’t makeup companies just include a pump with everything?) and secondly the way that it is stored allows the product to flow with gravity. The fact that the pump is at the bottom of the product allows for an easier flow of the primer and it is more likely that you will be able to get a majority of the product out when it starts running low.                                                              TooFcedPump
  • Consistency and scent:
    • The product is a white relatively watery substance that can be considered a little runny.                                                                                  TooFacedswatch
    • It has a mild and refreshing scent that reminds me of coconut water (makes sense given that it contains coconut water)!                              TooFacedIngredients
  • Application, performance and longevity:
    • It applies soft, evenly and it absorbs quickly into the skin. Once it absorbs, it makes your skin feel smooth and plump.
    • I do not personally think that it fills in my pores or color corrects (not listed in claims), but I do feel like it replenishes my skin and this in turn improves my makeup application
    • I do feel like this primer helps my makeup stay on longer, but I think that it is most likely because it increases elasticity through hydration. My skin is at its best when this primer is added to my routine and this provides a good base by  for the rest of the layers that go on top, but not necessarily because it has ingredients that increase the lasting power
  • Final thoughts/opinion:
    • This primer is a little expensive ( you get 1.35 oz for $32) but I bought mine over two months ago, have used it every single day makeup or no makeup and I have over half of the tube left.
    • I think that this product is amazing! I do think that this product would work on people with all skin types, but I cannot speak for someone with oily skin because, as I previously mentioned, I have dry skin.
    • I do owe the ability to wear foundation throughout the winter to this primer and for that maybe I am a little biased, but the results I have seen are still amazing.
    • As for actually calling this product a primer I think that many people may argue that it does not function the way most primers are currently designed (meaning to fill in pores, make your skin more matte, and make makeup last longer). I do however think that this primer addresses an issue that is more important than filling in your pores, it helps with the overall hydration and therefore health of your skin. For that, this product is innovative and unique! I think that it does deserve the label of a primer (although in my opinion that label undersells the potential of this product) because it helps your skin be at its prime and this in turn results in having an amazing base for your foundation. So, isn’t that what a primer is intended to do?

Have you tried the HangoveR Replenishing primer?

Colourpop Super Shock Cheek Blushes

I discovered Colourpop a few months ago while binge watching makeup tutorials on Youtube. A super affordable, young, unique brand that is also made in the U.S.? Yes, please! I was a little hesitant to buy these products because I like seeing products in person before purchasing them, but Colourpop only sells their products online. I bit the bullet and placed my order. I bought a couple of colors that were a bit out of my comfort zone and that I must admit have been untouched since the first time I swatched them. I did however fall in love with the formula and found a holy grail eyeshadow amongst the ones I bought. Unfortunately, I ended up being discouraged from buying more products when I placed my second order and purchased one of their lippie stix in a color that claimed to be the perfect nude when it actually ended up looking bright pink on my lips. When I found out that they were releasing blushes (or Super Shock Cheeks as they are called) a few weeks ago, I was curious to see how the eyeshadow formula would translate into blushes, so I decided to give Colourpop a third try. I finally received my order a couple of days ago and decided to review them for you (shipping took over two weeks! I do however understand that these blushes were in high demand, so no hard feelings Colourpop!). SupershockCheek

Review

  • I chose three of the blushes, each from a different color family and finish in order to test the formula.
  • Packaging:
    • The outer packaging is a cute yet simple little cardboard box with a round opening that displays the blush color.                            ColourpopPackage
  • The blushes have 0.15oz  of product and are housed in individual little white plastic pots. The instructions say that the jar should be tightly sealed in order to “keep the magic inside” (how clever!).                        ColourpopBlushContainer
  • Texture and scent:
    • Colourpop eyeshadows are known for their texture and their blushes have a similar formula. It is very difficult to describe, but I will do my best! The blushes have a cream powder formula that feels fluffy (almost spongey), soft, and leaves a bit of a wet feeling on the fingers when you touch it. Overall, these blushes can be considered a cream powder hybrid, resembling more of a powder on the cheeks.
    • They have a slight scent that reminds me a bit of erasers (I know that sounds weird), but it is a very slight scent that is only present when you smell the blush directly. There is no scent once you apply the blush.
  • Finish and color range:
    • There are two different types of finishes to choose from: satin and matte. I chose two matte blushes and a satin one.
      "Birthday Suit" (satin)

      “Birthday Suit” (satin)

      "Between the Sheets" (matte)

      “Between the Sheets” (matte)

      "Bonus" (matte)

      “Bonus” (matte)

  • The color range is phenomenal! There are 20 colors to choose from and at $8 a piece I will not feel too guilty once I accomplish my mission and end up owning all of them. The website divides the blushes by finish and by color family. I chose one from each color category: “Between the Sheets” a matte nude color, “Birthday Suit” which is a satin pink shade, and “Bonus” a matte peach blush.
Birthday Suit

“Birthday Suit”

Between the Sheets

“Between the Sheets”

Bonus

“Bonus”

  • Application and longevity:
    • These blushes apply beautifully, they go on smoothly and are very pigmented. You can apply them with your fingers or using a brush. I found that using stippling brushes works best for me. I use either the elf small stipple brush or the Makeup geek angled stippling brush (the latter works best for me).
      • I am someone who has either an overly heavy hand or too much of a light hand when it comes to applying blush, there’s no in between for me. I apply way too much and cannot seem to buff it out, or I apply so little that the blush is barely noticeable. What I love most about these blushes is that they are so user friendly that for once I was able to apply the right amount of blush! With the Makeup geek stippling brush I was able to pick up just the right amount of product, deposit it on the apples of my cheeks and beautifully blended it out. These blushes are very pigmented, but they blend out evenly.

        (Left) "Birthday Suit" (Center) "Between the Sheets" (Right) "Bonus"

        (L) “Birthday Suit” (M) “Between the Sheets” (R) “Bonus”

    • The blushes lasted for 10 hours or so without fading. I applied them in the morning before work and they looked the same by the time I washed my face at night. Needless to say, I was very impressed by the longevity of these products.
  • Comparison to Maybelline Dream Bouncy blush and Benefit’s “Majorette”:
    • Maybelline Dream Bouncy blush in “Rose Petal” is a light pink blush with a bit of sheen.
      • It is a bit more creamy-like and squishy than the Colourpop blushes, but overall they are both very similar in texture. In terms of pigmentation, the Maybelline blush is a lot more sheer and has more of a sheen to it. I do not have a color that is similar enough to the Dream Bouncy in, but I mostly wanted to compare the texture and color payoff.                       RosePetalVSBirthdaySuit
      • Colourpop Super Shock Cheek blushes are definitely a better investment in my opinion. Although both blushes are around the same price point and have similar amount of product (Colourpop costs $8.00 has 0.15 and Maybelline costs $7.49has 0.19oz). Colourpop blushes have a much larger range of colors, way better color payoff, and about three times the longevity of the dream bouncy blushes.

        (L) Maybelline "Rose Petal" (R)Colourpop "Birthday Suit"

        (L) Maybelline “Rose Petal” (R) Colourpop “Birthday Suit”

    • Benefit “Majorette” blush is one I acquired in December of 2014. I really love this blush because it gives a natural glow to the cheeks (no glitter, sparkle or sheen). The color is beautiful and the application of this blush is amazing.
      • I was happy to find that Colourpop’s “Bonus” is almost an exact color match as the “Majorette” blush (except for “Bonus” is a little more opaque and slightly brighter).

        (L) Colourpop "Bonus" (R) Benefit "Majorette"

        (L) Colourpop “Bonus” (R) Benefit “Majorette”

      • In terms of texture, “Bonus” is a little softer and more easy to apply, whereas “Majorette” has more of a dense cream consistency when picked up by a blush, but they both dry to a powder form. MajoretteVSBonus
      •  Benefit’s blush has cuter packaging with a mirror and everything, but in terms of quality for the price Colourpop is less than one third of the $28 price tag of the Benefit blush. Although “Majorette” has 0.24oz and “Bonus” has 0.15oz, the latter is still more cost efficient.                    BonusVSMajorettePackaging
  • Final Thoughts:
    • I think that these blushes are amazing! They are unique and definitely worth the price.
    • Learning how to apply them might take a little practice, but it is not too difficult.
    • Choosing colors can be a little overwhelming, but the website does a great job at dividing them by color families, finish and showing swatches on different skin tones.                                                                          

Have you tried the new Colourpop SuperShock Cheek blushes? Thank you very much for reading!

Pop arazzi “Toes in the Sand” Nail Polish

Warning: The following is a very long backstory, skip past the first picture if you want to know whether I liked this product.

I went to CVS this weekend in search for a new nude nail polish to add to my collection (the way I see it you can never have too many nude polishes). I really wanted to find Essie’s “Spin the Bottle”, but I quickly realized that not a single one of the CVS locations near me carry this color (yes, I did visit all of them). I decided to look through all of the nail polish brands available, but none of the nudes that they offered really caught my eye (I hope you agree that no two nude nail polishes are ever the same!). I was looking for a peachy warm nude because lately I have been wearing a lot of light pinks. Unsuccessful, I aimlessly walked towards the shampoo aisle and saw a rack with several different colors of nail polish with adorable polka-dotted caps. There it was…the nude color I was looking for! I look at the brand name and it read “Pop arazzi.” I am not one to judge a book by its cover, but I do judge brands by their names and this particular brand has, in my opinion, a very cheesy name. I looked at the price and realized that the polishes were only $2.99, or 2 for $5. Given that Essie, OPI, and Sally Henssen are usually somewhere near the $8.00 price point, I decided to give this polish a try and proceeded to purchase the nude shade called “Toes in the Sand.” I truly liked the color, the adorable name, and the pretty packaging, but I was unsure about the formula. I feel like my base coat and top coat are an amazing combination and therefore I figured that given the price point, it would not hurt to try this nail polish.

 PopArazziPolish

Thankfully, I get to say that I really love this color and its formula! It reached full opacity in two coats even though the first coat started off a bit sheer. I definitely recommend this color if you are looking for a neutral peachy nude.

Pop arazzi "Toes in the sand"  Base coat: Formula X Top coat: Glisten and Glow "HK Girl"

Pop arazzi “Toes in the sand”
Base coat: Formula X
Top coat: Glisten and Glow “HK Girl”

PolishandNails

I am excited to try other colors from this brand, so I will keep you posted on how this goes. Have you tried pop arazzi nail polishes before? Have I been living under a rock? Let me know in the comments section!

MAC Cinderella Collection “Royal Ball” Lipstick

The Mac Cinderella collection launched the morning of February 26 online and will be in stores starting March 5. First of all, can we just talk about how stressful these collections are? I have personally never ordered a limited edition product online without swatching it, but there is a first time for everything I guess. There was so much uncertainty associated with this collection because MAC never mentioned what time the collection would launch. I limited myself (pun intended) to only one lipstick from this collection, but I will probably swatch the remaining products when they release in stores. I chose “Royal Ball” because the last MAC lipstick I purchased was “Oxblood” (review found here) and that was a matte peachy nude, whereas this lipstick is more of a pinky nude (I am totally justifying myself aren’t I?). I do not own any luster finishes and saw this as an opportunity to expand my horizons (there I go justifying myself again!). Enough rambling, time for the review!

Review:

  • I would like to think that the name of this product is MAC’s idea of the lipstick Cinderella wore to the “Royal Ball,” but it is definitely not what I would have chosen to wear to such an important event.
  • Packaging:
    • The lipstick box is a slightly iridescent light blue with the collection’s name printed in gold.                                                                 RoyalBallBox
    • The bullet itself is also an iridescent, slightly shimmery, light blue with gold details. There is no design on the bullet which I know made a few people want to pass on this collection. Personally, I think that the color is beautiful, but I do have to agree and say that compared the beautiful packaging of the Toledo Collection, this packaging is a little disappointing. I am sure MAC had reasons to make the packaging the way it is, but I just wish there would have been more attention to detail (perhaps a subtle patter or print in addition to the color). RoyalBallBullet               RoyalBallLipstick
  • Color and application:
    • “Royal Ball” is a sheer pinky nude with a frosted finish. Unfortunately, I was very disappointed by this product’s color payoff. I think that maybe this color did not go well with my medium skin tone. I feel as though this sheer lipstick made my lips look paler instead of giving them color. This could be due to the fact that the color is a little too cool and light for my skin tone and the frosted finish does not suit my complexion.
      • “Royal Ball” looks good when applied to the center of my lips on top of an opaque pink lipstick. Although I did find a use for this lipstick, I did not buy it with the intention of using it on top of a different color, but honestly it is the only way I can wear it. The way I think about this lipstick is as a highlight for my lips. It makes the center a little more shimmery than the rest of my lips and this adds more dimension.
      •    The pictures below show how sheer this lipstick is and how cool tones it is compared to my NC25/30 skin. I had to swipe it five or six times to get it to show up on my arm.                                                                      Swatch1
        RoyalBallSwatch3
    • This lipstick is relatively creamy and easy to apply. Unfortunately, on its own, it does accentuate the fine lines on my lips and it did not last more than two hours. RoyalBallSwatch2
  • Comparison to other lipsticks:
    • I do not own any lipstick like this one therefore I can’t make a direct comparison. I thought that it would be similar to my MAC “Creme Cup,” but it is too sheer to be comparable to anything I own.

      (L)"Royal Ball" swiped 6 times (R) "Creme Cup" swiped 1 time

      (L)”Royal Ball” swiped 6 times (R) “Creme Cup” swiped 1 time

  • Final thoughts:
    • I was so excited to try this lipstick, but I was truly disappointed by the color. I think that my skin color and undertones simply do not play well with this product. This lipstick could work well for those with lighter skin and cooler undertones.
    • Overall, the packaging is cute and the experience of acquiring a limited edition item before it sells out online was a new and exciting one for me, but the color and its payoff did not suit me.

I will probably take a look at the other items of this collection in stores, I am interested in the iridescent powder in “Coupe d’Chic.” I would recommend trying it in stores to determine whether this color will work for you. Did you buy or are planning to buy an item from this collection? Let me know in the comments section below. Thank you for reading!

NARS “El Agua” Velvet Lip Liner

I was finally able to purchase the NARS Velvet Lip Liner in “El Agua.” How late am I? Well, this lip pencil launched as part of the NARS Fall 2014 collection. Given that most makeup companies are launching their Spring 2015 collections, I am over a season late!

  • Where to purchase:
    • Given that this particular lip liner is very popular, the NARS website indicates that this item is currently out of stock, but will be back sometime in the future. (Update: This item is now back in stock on the NARS website).
    • Sephora does not carry this particular color online nor in stores, therefore I had to search in department stores.
    • Saks Fifth Avenue and Barneys do sell this liner, but they were also out of stock online and the stores I visited only had the tester.
    • Nordstrom has this item on backorder until March 21, 2015.
    • For those of you who, like me, cannot seem to give up on this product, the Neiman Marcus website currently sells the item online and they offer free shipping. I ordered mine through their website and chose 2-3 day in store pick up (because patience is not one of my virtues).

      I purchased "El Agua" from Neiman Marcus. They offer free shipping and 10% off when you sign up for their mailing list.

      I purchased “El Agua” from Neiman Marcus. They offer free shipping and 10% off when you sign up for their mailing list.

Now that the long intro is over and you know where to find this item you could stop reading here…. or continue to scroll for my take on this lip liner!

  • I must mention the fact that I bought this liner simply for its color, I did not base my purchase on the longevity or the easy application these liners claim to have. The color itself has a beautiful and unique dusty lilac rose tone. Lilac is my favorite color, therefore it only made sense to purchase this one over any of the other 12 that the line has to offer.

    NARS "El Agua" lip liner in natural lighting.

    NARS “El Agua” Velvet Lip Liner in natural lighting.

  •  Packaging:
    • The outer packaging is a sleek black box typical of NARS packaging.  Boxandliner
    • The actual liner is thin, black, and made out of a sturdy smooth plastic-like material. The part of the liner that twists up is the same color as the actual liner which helps when identifying what color you are picking up.You get 0.01oz of product for $24.                                                                                                           Boxzoom 
    • Compared to the NYX Retractable Lip Liner I own, the NARS liner is longer and it seems to be much sturdier (at least I hope so given that it is six times more expensive than the NYX pencils).                                            sizecomparison
  • Texture, application, and longevity:
    • It is creamy, smooth, and it glides on easily. I have dry lips and this liner goes on smoothly without tugging plus it does not accentuate any dry patches.
      NARS "El Agua" Velvet Lip Liner

      NARS “El Agua” Velvet Lip Liner

      • Although this liner does not dry out my lips, it does not necessarily moisturize them. I use it on top of my MAC lip primer (review to come) and I am able to wear the liner on its own without my lips feeling dry throughout the day.
      • This liner lasts on my lips, on its own, for about 4 hours before fading (mostly due to eating and drinking). I did not notice any feathering or bleeding. The swatches on my hand lasted much longer than on my lips. I noticed that the color stayed in place even after I washed my hands. 

HoldingLinerHeart

  • Comparison to other lip liners:
    • The closest lip liner that I own with a consistency similar to that of the NARS Velvet Lip liner is the NYX Retractable Lip Liner. I do have to say that the NARS liner glides on more easily and lasts longer than the NYX liner.
    • Color-wise, the Elf Matte Lip Color in “Tea  Rose” comes closest out of all the lip products I own (note: there is only a small similarity between the two). As you can see from the image below, “Tea Rose” is a bit lighter and “El Agua” has a little more of a purple hue to it.
(L) Elf Matte Lip Color in "Tea Rose" (R) NARS "El Agua"

(L) Elf Matte Lip Color in “Tea Rose” (R) NARS “El Agua”

  • Final thoughts
    • This liner is long lasting, smooth, and overall worth the investment.
    • The best feature of this product is the color. It is beautiful, unique and I find that it adds a soft hint of pinkish lilac when worn under nude lipsticks. On its own, the color is wearable and relatively neutral. I will try my best to find a color that comes closer to “El Agua,” so be on the lookout for that post!

Have you tried this liner, or any of the NARS velvet lip liners? Do you know of any lip product with a similar color to “El Agua”? Thank you for reading and please let me know your thoughts!

Maybelline Master Conceal Camouflaging Concealer Review

The Maybelline Master Conceal Camouflaging Concealer (wow what a long name!) launched at the drugstore as part of the Spring 2015 collection. There are five shades to choose from: 10 Fair, 20 Light, 30 Light/Medium, 40 Medium, and 50 Medium/Dark. I wanted to try this concealer since I first saw it at the drugstore and noticed that one of the shades closely resembled that of my beloved, yet expensive, NARS radiant creamy concealer in Custard (review to come). I suffer from permanent panda/raccoon eyes that are powered by both genetic and lifestyle factors therefore any new concealer that can camouflage my dark circles is worth trying, especially if it is affordable! The retail price varies depending on where you purchase it, but I bought mine from CVS for $9.49 (technically $4.99 because I used a coupon). Note: This review will only describe how well this concealer works on dark circles.

  • Packaging:
    • This concealer comes in a squeeze tube with a narrow opening. The product dispenses easily without leaking when the tube is squeezed. You get 0.4 oz/12mL of product which I think is a decent amount. I do have to say that the color of the concealer tube is reflective of the product inside and thus helps when choosing a shade. I think that having the packaging match the product inside as best as possible is a great feature, especially when packaging can be deceiving when it comes to choosing the right shade.

      Master Conceal 30 Light/Medium swatch (L) and tube (R) in natural lighting. As seen here, the tube color is pretty close to that of the concealer.

      Master Conceal 30 Light/Medium swatch and tube in natural lighting. As seen here, the tube color is pretty close to that of the concealer.

  • Color range:
    • The color range is limited with only five shades to choose from. I chose the shade 30 Light/Medium based on the color reflected on the packaging. Fair has more of a light pink (too pink for my undertones), Light has a bit more of salmon hue (a bit too light for me). Light/Medium seemed like it would match my skin color and yellow undertones the best.

      Master Conceal  in 30 Light/Medium (natural lighting). For reference,  I wear MAC concealers in  NW 20/25.

      Master Conceal in 30 Light/Medium (natural lighting). For reference, I wear MAC concealers in NW 20/25.

  • Consistency, application, and longevity
    • Creamy, relatively thick, and easily blended. I  have very dry under eyes and prefer more moisturizing concealers. Lately, my under eyes have been more moisturized and smooth thanks to a new eye cream I am testing out (review to come) so I can’t review this concealer from the standpoint of someone with extremely dry under eyes, but I still need a moisturizing concealer. This concealer did not tug on my under eye area when blended and it did not accentuate my fine lines.
    • Goes on smoothly and opaque. Like most concealers, it sheers a bit when blended, but not to the point where it stops being effective. I used about a pea-sized amount to cover both of my dark circles.I did notice that it brightened my dark circles and it was very comfortable to wear. It is thick enough to provide the right amount of coverage without being noticeable.
    • It lasted for about 5 hours without a setting powder. I tend to skip the setting powder when wearing most concealers because I feel like they accentuate my fine lines and dry out my skin (with the exception of my NARS creamy concealer). With setting powder it lasted about 7 hours. Thankfully it fades graciously and does not leave behind odd marks or patches.
  • Comparison to other concealers:
    (Left) Maybelline Fit Me 20 in 20 Sand (Center) Maybelline Master Conceal in 30 Light/Medium (Right) NARS Radiant Creamy Concealer in Custard

    (Left) Maybelline Fit Me 20 in 20 Sand
    (Center) Maybelline Master Conceal in 30 Light/Medium
    (Right) NARS Radiant Creamy Concealer in Custard

    • Maybelline Fit Me concealer in 20 Sand comes with 0.23 oz of product and it is more watery, a little more sheer, but a bit more easily blended than the Master Conceal. They both have a yellow undertone and match my skin color well, but Master Conceal has a hint of salmon to it that helps to neutralize the darkness under my eyes more effectively.
      • I believe that although these concealers are from the same company, each is a little better-suited to a particular skin type and coverage. I think that Fit me is suited for a wider range of skin types (relatively dry to oily skin) given that it is not super thick and it sets faster. The Fit me concealer is a little more yellow and I see myself using it more for highlighting whereas the Master Conceal has a bit of salmon color to it. Master Conceal is thicker and would work best for people with dryer skin. Overall, with the right tools, they can each be tailored to anyone who finds a matching shade and this says a lot about the versatility of both products.
    • NARS Radiant Creamy concealer
      • Honestly, I must admit that I am a little biased when I compare anything to the NARS concealer because it is my favorite concealer out of all the ones I have tried so far. I do however find that the Maybelline Master Conceal targets a similar problem to the NARS one. They are both pigmented, relatively thick, easily blended, work well without a setting powder, and they are well suited for dryer skin. The NARS concealer is a little thicker, slightly more yellow, and has a larger color range, but for less than 1/3 of the price, I am happy to say that I can at least give my NARS concealer a break every other day.
    • Final thoughts
      • I think that this concealer is definitely worth trying, especially if you can get a good deal on it. It camouflages dark circles, yet it is hydrating enough for those of us with drier skin.
      • The concealer does not set as fast as the Maybelline Fit me concealer, but I personally do not think that is a negative characteristic, but it may be a nuance for some.
      • Unfortunately, the color range is not wide enough for darker skin tones.

I hope you found this review helpful. Have you tried the new Maybelline Master Camouflaging Concealer? Let me know if you would like a review on the NARS radiant creamy concealer. Thank you for reading!